Jessica Flavell 

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We went to the library and completed the final images. The final images we chose were a combination of all of our ideas built upon. Jessica edited and created the first rake image and magazine layout to open our three images. Then Beckie edited the fire and snow images and put them together with the help of Jessica. Sandy also helped to recommend ideas to add in to our final ideas.

We chose these final images because we felt that they not only walked you through the seasons from October to December but that they also all linked very well together. 

Our first image is portraying Autumn Is the opener page and the image displaying the rake dragging along the leaves and the underwear with it. To create this image and idea we thought to ourselves what most represents October (excluding Halloween) So we came to the conclusion of the Crisp leaves and them all being piled up on the streets. The idea of the rake came later when we thought it would be a good idea for the under wear to be raked up along with the leaves. When we edited this image we found that when the image was reflected it looked a hundred times better. We added a contrast and darkened the edges, keeping a highlighted centre and saturation to the leaves. We added the writing to left page in the blank spaces and the product details in the top right corner. 

Our second image is portraying November, specifically bonfire night. We chose to recreate a bonfire in order to carry off the month of November and to ensure that our images flowed well with each other. When we first set up the set on the day of the shoot it was incredibly hard to keep it all stable while the underwear was put on to it. But in the end we think we got the positioning right. When it came to editing, We decided that the image needed to be darkened around the top especially to give it that 'night time' feel. Then we lit up the bonfire area itself and added a light fire effect (done by beckie.) 

Our third image is portraying December/Winter. We wanted this image to be cool and crisp and in stark contrast to the warmer autumnal images. But the images still flow together with the use of the leaves under the snow. Almost like a leafs life cycle. This image turned out really beautiful, the snow looked a lot less fake when the photos were uploaded and edited. We cooled the image adding a slight blue tint, a contrast and some darker shadows to try and get the white underwear to stand out. This one we decided to create a double page spread as it worked best with the way we left the space at the side. 

- Rebecca Porritt & Jessica Flavell

I found this editorial I particularly liked and therefore decided to recreate it in my own way using our image. I used photoshop in order to create this and feel that my photoshop skills are coming a long way. I learned how to add texture to fonts and remove backgrounds etc. I love this as I feel that the font and everything works effectively and I feel that it does replicate the chosen magazine above well.

-Rebecca Porritt

Okay so we decided we might want to add fire to our mini underwear bonfire to give it a more festive edge. I'm still unsure on if i 100% like the idea because i don't think that its something ASOS would ever do. However i wanted to try and create a toned down and minimal version that might have fire on it. I only added really small amounts around the bonfire itself as if it had just this second caught on fire. I didnt want it to distract from the underwear but it does make the image interesting. I made the lighting on the image slighter warmer too since the fire would be hypothetically warming the scene. I think i'm happy with the outcome of my image but for some reason i feel like i would rather use the none lit one, without the fire. 

-Jessica Flavell

So above you can see the differences between my edited and un-edited photos. I wanted them to look professionals so i didn't want to go over the top with anything. As you can see i dulled out the colour from the rake picture and added a slight vintagette border. i cooled the lighting but added a warmer tint to even out the white a little more as i think its an important think that we don't lose the aspect of it being white. I cropped to zoom it in and added a lot of contrast to separate the colours a bit more.I said in a previous post that i wasn't as keen on that specific photo but i'm actually pretty happy with how it turned out.  However i still might to to broaden my Photoshop skills by trying to edit around a few leaves. 

With the bonfire image which i still love, i centred it in frame as much as possible. I darkened the edges keeping almost a spotlight like feature in the centre. Although i darkened the image i think i made the colour a little more vibrant as i felt like it really made the image pop. I think the black centre bra still takes the attention but a lot less since i added a higher contrast to the image to separate the shadows a little more.

Everyone i have shown these images to so far have all said they loved the Snowy underwear one the best. I do love how realistic it comes across, a fear of mine was the fake snow looking too fake but im super happy with the outcome of them. Especially the dead chirps leaves under the snow it links it to the other two images more, almost showing a life cycle for leaves. I don't think there's anything about the edited snow picture i wish i could of changed, since i added contrast, and darken the shadows the white underwear stands out a lot more in comparison to before which was our only one worry so i am really happy with that image entirely. 

I'm really happy with my edited images but im still going to have a play around. I think i tried my best to capture ASOS's essence within the pictures as well as maintaining our theme.

-Jessica Flavell

I just wanted to post these images so you could see our products and just a few little messing around images to spark some inspiration. 

Jessica Flavell

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I decided to take to instagram in order to practise some still life photography in order to get a feel for how shots may look good and can be positioned etc. I didnt use lingerie due to insufficient props but tried other things such as lipstick and footwear etc. I feel that it helped me get an idea for lighting and get a feel for what still life photography is all about. It was also really enjoyable!

-Rebecca Porritt

So the collection of images above no doubt looks a little strange. We wanted to keep to an 'earthy' theme as well as the earthy colours. and were doing this by envisioning October - November and December. We want our images to really sink into the best things about those months. However we wanted to stay away from Halloween and Christmas as they don't really have anything of a nature kind in them.

We want our October image to be lots of leaves! we are imagining them being raked along the floor with the underwear caught up in it. 

We want our November to be a bonfire, Yes this is technically a holiday but fire is a natural thing, and we thought that the building of the bonfire would look really good in a final shoot. 

The December image we wanted snow on white wood. We managed to source some fake snow and we are hoping that it doesn't come across too fake in the image itself. 

-Jessica Flavell

I created this power point of research so we could deeper understand ASOS as a brand. I looked slightly into their history, I created its PRODUCT, PLACE, PRICE and PROMOTION. I created a customer to best fit their brand and then i looked into their social media platforms as i know that's a HUGE part of their promotion.

-Jessica Flavell